Strategence, LLC - OUr Team

Strategence, LLC
Princeton, NJ
ph: 877-750-9271
info@strategence-us.com

OUr Team

Renato Silvestre: Managing Principal

20+ years experience in business and marketing research. 6 years based internationally, conducting analysis in Asia- Pacific and Europe. Expert use of qualitative, quantitative, and secondary research techniques

MBA in International Business & Market Research, Thunderbird: School of Global Management. Expert-level Certification, Marketing Research Association

Dr. Jacqueline Dawley: Statistical Analysis

30+ years in quantitative research for consumer, industrial products and services. Conducts analyses for a range of marketing applications, including segmentation strategy, product development, mapping, brand tracking, ad effectiveness, psychographic & behavioral modeling, and promotions

Ph.D. in Experimental Psychology, University of Illinois. Diploma in Data Processing Technology from Albuquerque Technical-Vocational Institute

Raj Upadhyay: Predictive Analytics & Data Mining

10+ years utilizing SAS business analytics for creating and analyzing SDTM, ADaM, and ISS/ISE data sets. Develop logistic regression and discriminant function models to segment and predict consumer behavior. Previously with a leading global contract research organization and Nielsen Media Research.

MPH in Biostatistics, MBA in Finance, University of South Florida

Ken Hackney: Lead Consultant, Qualitative Methods

15+ year pioneer in online qualitative research. Areas of expertise include: online/offline focus groups, discussion boards, in-depth interviews. Conduct research in North America, Asia-Pacific, Europe, and Latin America. Certified member of the Marketing Research & Intelligence Association (MRIA), Qualitative Research Consultant Association (QRCA)

MBA in Marketing, York University - The Schulich School of Business

Collaborative. Dedicated. Proven.

Stephen Conley: Strategic Planning / Hispanic Research

Previously head of Strategic Planning at Young & Rubicam (Y&R)/The Bravo Group. 15 years diverse market research, brand strategy and advertising experience spanning the US, Latin America, and Spain. Utilizes a combination of analytic and creative skills to effectively transform clients' research into in-market strategies

MBA in International Business & Market Research, Thunderbird: School of Global Management

Richard Matsumoto: Asia & Emerging Markets

Previously Chief Strategist for Fujitsu Asia Pacific. Conduct market entry research and competitive analysis. Consult strategy, new product development, and tracking in the technology sector

University of Pennsylvania - The Wharton School of Business

Rhodora McMillan, CPA: Finance & Operations

Previously Controller for not-for-profit and Financial Analyst at a Big 5 Accounting Firm

BBA in Accounting, University of Hawaii

Strategence, LLC
Princeton, NJ
ph: 877-750-9271
info@strategence-us.com