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EXPERTISE

Innovation Stategence.jpg

Over a century of combined insights and innovations experience

We redefine market insights with an unwavering commitment to:

1) Data quality

                                                                  2) Cutting-edge methodologies

                                                                  3) Process innovation

 

Tired of research companies drowning you in data with no real results? We deliver intelligence that drives action. No fluff—just impact. Let’s talk.

 

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FULL-SERVICE
MARKET RESEARCH

Our experts conduct research at every stage of the brand or product life cycle, from exploratory ideation to in-market performance.

 

We use common sense and judgment—not a "black box"—to design an approach based on your specific needs relative to your competitive environment.

AI-DRIVEN
ANALYSIS & INSIGHTS 

Markets don't stand still: customers change... competitors change... data and their analyses change. Is your market research evolving?

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With more than a century of combined domain experience, consider us the hub for all your AI and Machine Learning data integration, visualization, and analyses.

FORWARD DEPLOYED
AI INTEGRATION

STRATEGENCE extends enterprise insights teams with research expertise, advanced analytics, and METara—our proprietary AI platform. 

 

We accelerate research, activate insights, and build institutional knowledge that grows with every engagement.

OUR APPROACH

STRATEGENCE is an agile market insights + innovation consultancy. .We look at your business and insights needs as an integrated, cohesive whole. Then we take a SMART approach to solving them.

Market = any market or industry, B2B or B2C, global or domestic

 Advanced = agile and waterfall project management tools

Research = brand and product from early state exploration, trade-off analysis, in-market tracking, to segmentation

Techniques = multivariate and exploratory data analyses, applying proven methods and leading-edge tools

And with superior process innovation, we are fast with minimal to no overhead resulting in 30 - 40% savings... GUARANTEED.

Strategic = problem definition, hypothesis development, leading to the right data acquisition and exploration

Clients

BRANDS + INDUSTRIES + AFFILIATIONS

ESOMAR logo – STRATEGENCE member of ESOMAR, the global governing body for market research
Insights Association logo – STRATEGENCE member of the leading U.S. association for marketing research and analytics professionals
QRCA logo – STRATEGENCE member of the Qualitative Research Consultants Association, supporting excellence in qualitative insights
Global Data Quality Initiative logo – STRATEGENCE member of the Insights Association’s Global Data Quality Initiative, dedicated to promoting integrity and accuracy in market research
Partnership on AI logo – STRATEGENCE partner in promoting responsible and ethical use of artificial intelligence
Clients

TESTIMONIALS + PROVEN IMPACT

“We approached STRATEGENCE about a challenging business problem. It was definitely the right decision! The team took the time to understand our objectives, identifying the key success factors, and then delivered exactly what we needed. Not only was the solution a creative one, but it was also rigorous and scalable—all very important criteria given the nature and scope of what we wanted to accomplish.”

Program Manager

LexisNexis

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